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The Starlite Sign

The Multi-Vu Sign

Retail & Market Coverage

How Starlite Compares

     Out of Home

     In-Store

Test Results

Our Clients

FAQ's



Starlite Media vs. Out of Home



• Large format posters, at eye-level…consumer is engaged
and open to message

• Ability to target a specific
audience (ethnic targeting, demographic targeting, etc)

• Proven effectiveness…match
panel testing stimulates sales lift

• Reaches a mass audience
on the weekends when commuting
is at a minimum

VS.



• Hard to reach a specific target audience

• Hard to measure results…not all
out-of-home has adapted Eyes On

• Consumer is less engaged… i.e. driving fast on a highway

• Traffic slows on weekends

• Limited penetration in suburban areas


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